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Niio announces $15M Series A following strategic partnership with Samsung Displays

Niio, a Tel Aviv-based digital art platform that offers access to digital art, from contemporary artists and galleries to NFTs, announced today it has closed $15 million Series A funding in the wake of a strategic partnership with Samsung Displays last week.
The round was co-led by L Catterton, which is a joint venture company between LVMH and Catterton, Entree Capital and Pico Venture Partners. Additional investors also joined, including Saga VC, as well as leading artists, art collectors, museums, gallerists and trustees at institutions such as MOMA and Guggenheim as well as Shalom McKenzie, who recently acquired a CryptoPunk NFT at Sotheby’s. Prior to the Series A round, Niio had raised $8 million, initially from strategic angels, followed by a seed round from institutions in 2017.
Niio will use its capital to grow its artist community and scale its app-enabled subscription and purchase platform, which is blockchain–based and will include a trading-enabled marketplace for NFTs and other digital art assets.

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