Polestar to double its retail stores as it seeks to ramp up EV sales

Polestar plans to launch in nine more markets this year, doubling its global presence as it seeks to sell more of its electric sedans.
The company, which is the electric performance vehicle brand under Volvo Car Group, said it is also planning to double the number of retail stores to 100 locations and add more service centers by the end of the year. Some of the retail locations will be temporary pop-up stores. The Swedish automaker has more than 650 so-called “service points” in Polestar markets and wants to exceed 780 by the end of 2021.
This pace of expansion doesn’t appear to be waning. Polestar CEO Thomas Ingenlath said in a statement that the company aims to expand at a similar rate in terms of new markets in 2022. “This continued pace, combined with new retail concepts, will support our goal to exceed our owners’ expectations,” he added.
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