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Apple partner Servify raises $23 million to scale its devices after-sales and management platform overseas

Servify, a Mumbai-headquartered startup that operates a device lifecycle management platform and works deeply with brands including Apple and Samsung in a number of geographies, has raised $23 million in a new financing round.
The Series C financing round for the five-year-old startup was led by existing investor Iron Pillar, and other existing investors including Blume Ventures, Beenext, and Tetrao SPF participated in the round. The new round pushes Servify’s to-date raise to $48 million.
Servify works with enterprises such as Apple, Samsung, OnePlus, Xiaomi, Nokia, Motorola, and Airtel and handles after-sales services such as device protection, exchange, and trade-in programs for its partners, explained Sreevathsa Prabhakar, founder and chief executive of the startup, in an interview with TechCrunch.
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