“The Queen’s Gambit” is setting viewership records at
Netflix, the streaming service said today.
Like all the viewership data that Netflix has released this year, these new numbers reflect
how many people “chose to watch” — in other words, how many people watched at least two minutes of a given show or movie. In the case of “The Queen’s Gambit,” the number is 62 million households for the first 28 days of release, making it Netflix’s most popular scripted limited series ever.
You may have noticed some qualifiers there. “The Queen’s Gambit” beat out other limited series, like co-creator Scott Frank’s previous show “Godless,” but not Netflix’s biggest ongoing hits, such as “The Witcher” (76 million households watching season one). It also fell just a bit short of the limited-but-unscripted documentary series “Tiger King,” which reached
64 million households during its first four weeks.
