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Gwyneth Paltrow, Rebel Wilson, Darren Criss, and Baron Davis are backing an LA-based weed soda company

Celebrity investors including Gwyneth Paltrow, Rebel Wilson, Ruby Rose, Darren Criss, Baron Davis, Tove Lo, and Casey Neistat have come together to back the Los Angeles-based thc-infused drink company, Cann, the company said.
It’s the latest in a string of deals that show the strength of the market for alternative intoxicants — at least in California.
News of the funding follows yesterday’s announcement that the Los Angeles-based, national liquor delivery service Saucey would be merging with a marijuana dispensary and delivery service, Emjay under the mantle of Pacific Coast Holdings.
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