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Conan O’Brien on how to embrace an ever-changing media landscape

“Like most of the best things in my life,” Conan O’Brien explains, with a wry smile, “the success of the podcast was a complete surprise.” The answer is a typically self-effacing one from the comedian. Since launching “Conan O’Brien Needs a Friend” nearly two years ago, the show has quickly risen up the podcasting charts to become one of the country’s most popular.
For those who have followed his 30-odd-year career in entertainment, it’s easy to see why. Quick-witted and almost superhumanly affable, the transition to podcasting seems almost a given in retrospect. After all, hosting a series of late-night network talk shows for decades isn’t exactly starting from scratch when it comes to launching a new entertainment venture. Nor, for that matter, is having tens of millions of Twitter followers and your own online media company, Team Coco.
Not that things have always been easy. A long-promised Tonight Show slot wasn’t all he’d hoped for, leading to a very public exit from the most-coveted show in late night after just under eight months. It was the shortest tenure in the series’ history, culminating in a televised “exit interview” with Steve Carrell that found The Office star shredding his NBC badge. But O’Brien’s late-night hiatus was short-lived. Later that year, he returned with TBS’ Conan, which will celebrate its 10th year on the air in November (and is renewed at least through 2022).
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