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Taster raises another $8 million for its native food delivery brands

If youre an Instagram user, chances are youve encountered a ton of ads for companies trying to sell products directly to consumers, using social networks as storefronts paired with online stores. French startup Out-Fry. These restaurants dont have any tables, theyre basically kitchens for food delivery. They even have multiple addresses in the same city.
So far, the startup has delivered 400,000 meals in Paris, London and Madrid. And Taster now tries to predict trends to order just the right amount of food for a specific day. There are 115 full-time employees working for the company, including 100 people in the kitchens.
With todays funding round, the company plans to launch three new brands and open more kitchens. In order to scale more rapidly, the company doesnt handle real estate itself. Taster now relies on third-party companies, such as Travis Kalanicks CloudKitchens.
By focusing as much as possible on creating brands and cooking food, Taster can quickly scale and compete aggressively with more traditional restaurants.
The company doesnt have to manage deliveries, which is an advantage over full-stack startups like Frichti. And unlike traditional restaurants, Taster doesnt have to rent expensive locations and hire waiters.
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