Week-in-Review: the iPhone fades and SpaceX confirms an explosion

After a dozen years of riding high, the iPhone is showing signs of weakness in a struggling smartphone market where Apple is still managing to be the biggest loser.
Here’s a snapshot of where things are at…
Apple hasn’t been broadcasting its quarterly unit sales the past few quarters so we’ll have to lean on external researchers, but even the rosiest portrayal from Canalys suggests that the Cupertino giant saw a 23% drop in year-over-year iPhone unit sales, selling 40.2 million iPhones in Q2 of this year compared to 52.2 million iPhones a year ago.
That egregious drop takes Apple to its lowest Q2 unit sales since 2013, though the company has been solidly been bumping up the average selling price in a move that has largely been working, though iPhone revenue was down 15% year-over-year as well.
It’s not Apple’s cross to bear alone, the broader smartphone market has been in decline, down 6.8% year-over-year, according to the same report. But the iPhone’s decline contributed to roughly half of the global market’s missing units while China’s smartphone triumvirate of Huawei, Oppo and Xiaomi managed to buoy the broader sector from diving even lower.
Huawei’s unit sales shot up over 50%.
Week-in-Review: the iPhone fades and SpaceX confirms an explosion

Apple wasn’t the only non-Chinese phone maker wallowing in misery. Google cited a rough market for smartphones after delivering disappointing earnings, while Samsung saw a 10 percent decline in unit sales this quarter according to Canalys.

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The smartphone market has had 6 straight quarters of year-over-year sales declines. This was the lowest quarter of smartphone unit sales in nearly 5 years. Whether Apple can better perform might be a question of how they can seek to differentiate themselves in China while still managing to squeeze consistent revenues from markets where it leads.
More doom-and-gloom from my buddy Brian Heater here:

iPhone hard hit as global smartphone shipments nosedive

Onto the cheerier topic of dead robots…
Week-in-Review: the iPhone fades and SpaceX confirms an explosion
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