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Verified Expert Brand Designer: Ramotion

Ramotion is a remote branding and product design agency that has worked with Bay Area tech startups since 2014. While they typically do branding for funded, fast-growing startups, Ramotion has helped companies ranging from Bitmoji’s early brand identity to Mozilla’s rebrand. We spoke to Ramotion’s CEO Denis Pakhaliuk about their iterative approach, his favorite branding projects and more.  



Ramotion’s branding philosophy:




“We are a big fan of starting small: designing a small package, releasing it and then iterating on top of that. So, founders need to be focused on what’s really necessary right now for their next round of investment or product releases.”


On common founder mistakes:


“I think some founders think they need everything, but they actually need an MVP and product design. The same goes for brand identity. They need to have some key elements like colors, typeface and the logo. There is no need to do everything in the beginning, because the logo and brand identity becomes meaningful after it’s used. It’ll eventually improve.”


“They’re the reason we have such an amazing logo today.” Kevin Sproles, Austin, founder & CEO at Volusion
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