Authorization

Jack Dorsey says it’s time to rethink the fundamental dynamics of Twitter

Twitter CEO Jack Dorsey took the stage today at the TED conference. But instead of giving the standard talk, he answered questions from TED’s Chris Anderson and Whitney Pennington Rodgers.
For most of the interview, Dorsey outlined steps that Twitter has taken to combat abuse and misinformation, but Anderson explained why the company’s critics sometimes find those steps so insufficient and unsatisfying. He compared Twitter to the Titanic, and Dorsey to the captain, listening to passengers’ concerns about the iceberg up ahead — then going back to the bridge and showing “this extraordinary calm.”
“It’s democracy at stake, it’s our culture at stake,” Anderson said, echoing points made yesterday in a talk by journalist Carole Cadwalladr. So why isn’t Twitter addressing these issues with more urgency?
“We are working as quickly as we can, but quickness will not get the job done,” Dorsey replied. “It’s focus, it’s prioritization, it’s understanding the fundamentals of the network.”
He also argued that while Twitter could “do a bunch of superficial things to address the things you’re talking about,” that isn’t the real solution.
“We want the changes to last, and that means going really, really deep,” Dorsey said.
In his view, that means rethinking how Twitter incentivizes user behavior. He suggested that the service works best as an “interest-based network,” where you log in and see content relevant to your interests, no matter who posted it — rather than a network where everyone feels like they need to follow a bunch of other accounts, and then grow their follower numbers in turn.

Twitter to launch a ‘hide replies’ feature, plus other changes to its reporting process
See also:
Leave a comment
News
  • Latest
  • Read
  • Commented
Calendar Content
«    Апрель 2019    »
ПнВтСрЧтПтСбВс
1234567
891011121314
15161718192021
22232425262728
2930