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Hammerhead raises $4.2M to build a smarter operating system for bikes

Hammerhead founder and CEO Piet Morgan is a bicyclist, and he started the company to create something he wanted for his rides— a better navigation system.
So Hammerhead crowdfunded its first product, the H1, and subsequently built Karoo, a “cycling computer” with features for navigation and training. But Morgan told me his ambitions is bigger than that.
After all, he sees a future where electric bikes need smart range projections, where bikeshare fleets need to be managed, where social training programs like Strava can pull data from the bike itself and where any bicycle should come with theft and crash alerts.
“There needs to be a software layer on the bike,” Morgan said. “That’s really what we’re trying to build.”
That future isn’t here yet, however, so Hammerhead is starting out by building a consumer device. And while Morgan eventually plans to license the software to bike manufacturers and other partners, he said there will be a common goal across the business: To build products that cyclists want to use.
Hammerhead raises $4.2M to build a smarter operating system for bikes
Karoo
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