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Netflix reportedly paid $10M for campaign documentary featuring Alexandria Ocasio-Cortez

Freshman Congresswomen and meme queen Alexandria Ocasio-Cortez is headed to Netflix. The streaming service said this week that it has snapped up ‘Knock Down the House,’ a Sundance award-winning documentary profiling the campaigns of four female progressive candidates, including Ocasio-Cortez, in the 2018 midterm election.
The documentary raised money via a Kickstarter campaign last year and it grabbed the Festival Favorite Award at the 2019 Sundance Film Festival, beating 121 other contenders to land the highest number of audience votes.
That acclaim and the rising star of Ocasio-Cortez looks to have made the picture a hot commodity. Deadline reports that Netflix is spending $10 million to secure the film, a price that — if true — would make it the most expensive Sundance documentary deal to date. It apparently beat off competition from NEON, Focus, Hulu and Amazon to land the production, according to Deadline.
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