Netflix faces $25 million lawsuit over Black Mirror: Bandersnatch

If you watched Netflixs latest Black Mirror production, theres no doubt it reminded you of the Choose Your Own Adventure books. Now, the publisher that owns the trademark to Choose Your Own Adventure, Chooseco, LLC, is suing Netflix. The publisher is alleging trademark infringement, The Hollywood Reporter first reported.
In the complaint, Chooseco says Netflix used the mark willfully and intentionally to capitalize on viewers nostalgia for the original book series from the 1980s and 1990s. The films dark and, at times, disturbing content dilutes the goodwill for and positive associations with Choosecos mark and tarnishesits products.
In one scene, the main character explains to his dad that his video game, Bandersnatch, is based on the fictional Choose Your Own Adventure book.
20th Century Fox, according to Chooseco, has an options contract to develop a series based on the publishers books. Netflix, on the other hand, pursued a license beginning in 2016 but did not receive one, the suit says. Chooseco alleges it also sent Netflix a cease-and-desist letter before the release of Bandersnatch.
Chooseco is seeking at least $25 million or Netflixs profits from the film, whichever amount is the greatest, for Netflixs alleged trademark infringement, false designation of origin, unfair competition and trademark dilution.
Netflix declined to comment for this story.

Netflix gives a behind-the-scenes look at the making of Bandersnatch in a new video
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