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10 digital media companies that are hot acquisition targets, including Patch and TheSkimm

10 digital media companies that are hot acquisition targets, including Patch and TheSkimm

TheSkimm founders Danielle Weisberg (left) and Carly Zakin.
Courtesy of theSkimm




BuzzFeed's acquisition of HuffPost has sparked speculation about which other digital media companies could be acquired next.




Experts expect dealflow to be plentiful in the months ahead, especially as SPACs and private equity firms circle the digital media sector.




Business Insider asked eight digital media experts to predict which digital media companies could get acquired in the coming months.




They named targets such as TheSkimm, Patch, and the potential rollup of BuzzFeed, Vice Media, Vox Media, and Group Nine Media — without suggesting actual deals are in the works.




Visit Business Insider's homepage for more stories.


With two of the best-known names in digital media a?? BuzzFeed and HuffPost a?? now united, speculation abounds as to which digital media outlets might be acquired next. BuzzFeed insiders say the company is looking to acquire more companies. Meanwhile, Special Purpose Acquisition Companies and private equity firms are also circling the sector."There's no shortage of capital, so dealflow should be plentiful," media analyst Alex DeGroote said of digital media.Aside from some of the big marquee names, "there are likely to be rollup plays for all the subscale sub-$15 million to $20 million businesses," said Karen McCormick, chief investment officer at venture and growth investment firm Beringea. "Lots are being shopped around."Larger private equity firms are also increasingly taking aim at small, early-stage companies, McCormick said.Business Insider spoke with eight digital media experts including media executives, consultants, analysts, and bankers about the digital media companies that could get snapped up in the coming months. The list of 10 companies, presented in alphabetical order, is speculative and not all of these companies are discussing deals.Interestingly, one of the buzziest names in the business a?? Axios a?? is not gearing up for a sale, a source familiar with the matter said.

Bustle Digital Group

10 digital media companies that are hot acquisition targets, including Patch and TheSkimm

Bustle Digital Group CEO Bryan Goldberg.
Bustle
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