Apex and BITE Announce Partnership to Deliver New Solutions to Asian Asset Management Market

HONG KONG, May 18, 2020 /PRNewswire/ --A Apex Group Ltd. ("Apex" or "the Group"), a global financial services provider and BITE Investments ("BITE"), a fintech company providing high net worth investors ("HNWIs") access to alternative investments, today announce the launch of a partnership to deliver enhanced solutions to the Asian asset management market.BITE provides high net worth investors access to alternative asset funds and their underlying, direct co-investment opportunities, in smaller more manageable sized amounts and has recently closed a pre-Series A funding round backed by Apex.The BITE solution was developed in response to demand from HNWIs who are typically "under-allocated" to alternative asset classes including private equity, despite the class historically outperforming the S&P 500, particularly during "bear markets."Apex delivers a single-source solution covering the full spectrum of financial services products to asset managers, capital markets and private clients via over 45 offices and 3,500 employees worldwide. The Group's partnership with BITE provides a unique offering for Chinese and other Asian investors globally, and those across the broader APAC region, to build an USD Alternatives investment portfolio.This partnership supports the market trend of a shift by HNWIs towards online wealth management solutions and diversification of their investment portfolio using alternative assets which has been underway in recent years and is being accelerated by the current market environment.
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