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More Family Meals, More Screen Time, More Discipline: A Portrait of American Parenting During the COVID-19 Pandemic

ALEXANDRIA, Va., April 18, 2020 /PRNewswire-PRWeb/ --A A new normal of family life is emerging in post-coronavirus America, a new survey of parents shows a?? from more frequent family dinners and movie nights, to jumps in discipline and depression, to one-fifth of American parents reporting buying a gun in the last month.The IPREX Parent Normal survey, fielded between April 1 and 8 by the research and creative firm Marketing for Change Co. for the IPREX global communication network, asked 1,519 U.S. parents and other caregivers about their behaviors, their children's behavior and their perception of what other parents do. The findings produced what is perhaps the first statistical portrait of American parenting in the pandemic.The results show evidence of sadness and fear, but also glimmers of hope. It's been a tough month: A third of the parents reported someone in their household losing a job as a result of the coronavirus. But while most parents are imposing strict new restrictions on their children's movements and many report feeling depressed, most are also experiencing a new sense of togetherness and many are outdoors more, exercising more and even recycling more. It is also a story of two Americas, with job losses less common among the wealthiest families and middle-income parents more likely than lower-income parents to be newly working from home. Wealthy parents (household incomes over $100,000) were the most likely of all to be newly working from home.Highlights include:
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