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The World Health Organization joined TikTok to post 'reliable' advice about the coronavirus amid a stream of memes and misinformation

The World Health Organization joined TikTok to post 'reliable' advice about the coronavirus amid a stream of memes and misinformation
WHO/TikTok



The World Health Organization joined TikTok on Friday, and is using the social video platform to share information about the coronavirus.




It has so far posted two videos: one offering COVID-19 prevention tips and another clarifying the use of face masks.




The director-general of the WHO said at a conference Sunday that people should prepare for a "pandemic" but that reason and facts should outweigh fear.




Visit Business Insider's homepage for more stories.



The World Health Organization (WHO) joined TikTok in an apparent effort to spread accurate information about COVID-19 to the app's userbase, as fears of a possible global pandemic rise.
"We are joining @tiktok to provide you with reliable and timely public health advice! Our first post: How to protect yourself from the #coronavirus," the description on the account's first video said.
As the MIT Technology Review reported in February, WHO has partnered with social-media platforms like Facebook, Twitter, Instagram, and now TikTok in order to distribute accurate information amid misinformation and memes.
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