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Hyundai Sonata and Palisade Win 2019 GOOD DESIGN Awards

FOUNTAIN VALLEY, Calif., Jan. 31, 2020 /PRNewswire/ --A Hyundai's 2020 Sonata and 2020 Palisade have each earned 2019 GOOD DESIGNA® Awards from the Chicago Athenaeum: Museum of Architecture and Design and the European Centre for Architecture Art Design and Urban Studies. The prestigious award honors the worlds of industrial, product and graphic design for immense creativity and attention to form, function and aesthetics. This marks the ninth consecutive year that Hyundai's vehicles have received this honor and the third time Sonata has been recognized.
Hyundai Sonata and Palisade Win 2019 GOOD DESIGN Awards
"The 2020 Sonata and Palisade are the first sedan and SUV, respectively, to adopt Hyundai's new customer-centered design philosophy, Sensuous Sportiness," said SangYup Lee, Head of Hyundai Design Center. "We are honored to be recognized for their design excellence with this prestigious award. Evolution in Hyundai design will be more clearly revealed through our upcoming cars and we will remain focused on developing our customer-centered design philosophy, rather than designing from a manufacturer perspective." 2020 Hyundai Sonata
The new-generation Sonata is the first four-door sedan fully transformed by Hyundai's new design philosophy to take on an agile and sexy coupe appearance.A parametric cascading grille spans the front of the new Sonata. A chrome line flows from the wing mirror, right around the side passenger windows and returns to the front of the car by running down the length of the hood and ending at a sharp right angle beneath each headlight. This chrome strip features graduated LED daytime running lights embedded with hidden lamps. The side panels are accentuated by the light architecture, connecting two chrome lines that seamlessly link the windows and daytime running lights. Through these character lines, the Sonata effuses a flowing and sporty character. At the rear, a wide horizontal line extends across the center of the trunk, stretching to the edges of the car, improving aerodynamic of the vehicle. This line is actually a long, thin LED strip that connects each brake light, creating a striking visual impression at night.
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