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WISeKeya??s NanoSealRT NFC Secure Element is Disrupting the Consumer Engagement Market; Learn More at AIPIAa??s 2019 World Congress

WISeKeya??s NanoSealRT NFC Secure Element is Disrupting the Consumer Engagement Market; Learn More at AIPIAa??s 2019 World CongressThe market-shifting features of NanoSealA® are making it simpler than ever to increase brand protection and engage consumers in new and exciting ways Amsterdam, The Netherlands - Geneva, Switzerland a?? November 14, 2019: WISeKey International Holding Ltd. (WIHN.SW) (a??WISeKeya??), a Swiss based cybersecurity and IoT company, announced today that it will present its new NanoSealRT NFC Secure Element at the 2019 World Congress of the Active & Intelligent Packaging Industry Association (Amsterdam a?? November 18-19, 2019).There are many threats to the makers of luxury goods, licensed sports apparel, spirits or other valuable products. Counterfeit goods rob them of legitimate profit. Tracking and tracing products through the supply chain is extremely complex and even if their authentic goods make it to their retail locations safe, they still need to find unique ways to engage the end-customer and win their business. So far, the choices have been to protect goods with one technology and attract customers with another disconnected one.WISeKeya??s NanoSealRT introduces the concept of Authentic Consumer Engagement, the combination of digital brand protection with simple to use consumer engagement options that help brands defend their reputation and create new avenues for connecting with their customers in a single platform. This Near Field Communication (NFC) secure element allows any object to securely authenticate itself and communicate online through any NFC enabled smartphone. With innovative features such as a one-tap Android & iOS compatible authentication algorithm, tamper/opening detection and long-range radio communication, WISeKeya??s NanoSealRTA® improves goods traceability and enhances direct-to-consumer digital strategies.
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