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Pure Parima Launches Brand-New Sheet Collection for Luxurious Slumber

COLUMBUS, N.J., Jan. 19, 2019 /PRNewswire-PRWeb/ --A The only sheet supplier whose products all boast the coveted Cotton Egypt Association gold seal of certification. Pure Parima is excited to launch an exclusive new sheet line called the Layla Collection. As part of its commitment to helping the world sleep better, Pure Parima sells only the highest-quality, 100% Certified Egyptian cotton sheets and duvet covers. Now the freshman bedding company is launching a brand-new bedding line known as the Layla Collection. "In the past, consumers often had to choose between feel and appearance when buying sheets," said Parima Ijaz, the owner and founder of Pure Parima. "With the Layla line, we're offering timeless beauty and unparalleled comfort in one package."According to the company website, the Layla Collection sheets feature double-hem stitching and a luxuriously smooth texture. And because the fabric absorbs excess moisture, sleepers stay dry and cool throughout the night. Currently, the Collection is available in white, ivory, tan, and gray. Like all Pure Parima products, the sheets in the Layla Collection are made from 100% Certified Egyptian Cotton."Allegations have emerged in recent years that some major bedding suppliers are marketing sheets as Egyptian cotton when, in reality, they contain lower-quality fabrics," Ijaz said. "All Pure Parima products have a tag displaying the CEA gold seal and license number to authenticate certified production channel so customers can verify they're getting what they pay for."Ms. Ijaz launched her company out of a belief that customers deserve to know the truth about the sheets they're sleeping in. To qualify for the Cotton Egypt Association's certificate of authenticity, Pure Parima contracts with Egyptian cotton growers and utilizes a dedicated spinning, weaving, and processing plant to produce the textiles. Layla Collection by Pure Parima is manufactured with 400-thread-count, extra long staple 100% Egyptian cotton.Customers can shop the Layla Collection and other bedding products online at https://www.pureparima.com. For additional information, contact Pure Parima at info(at)pureparima(dot)com.A SOURCE Pure Parima
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